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© 2019 Will Hare

Café Bijoux Logo

Identity Design

About this project

Café Bijoux is our home coffee bar, where I cut my chops until I was good enough to actually work bar on the weekends. Maybe someday it'll turn into a coffee cart. Maybe a brick-and-mortar shop where I can serve up cortados and design away. Until that day comes, Café Bijoux will exist in a Boston apartment, and this is our identity.

This particular logo was developed as something to have engraved on the tamper and distribution tools that I wanted from Saint Anthony Industries. It's a simple ode to a few of my favorite things in life: our dog, Bijoux, and coffee.